Sector
Retail
General retail on Main Street and across Gibraltar.
What each assistant answered
The same question, put to four AI assistants with live web search. Each column is that assistant’s own answer, in its own order, in its own words, not a filtered version of it. They rarely agree, which is the point: being first for one is not being first for the others. Where a column reads “no answer”, the request to that assistant failed; that is not the same as it naming nobody, so we say which it was.
Measured 24 Aug 2026. These public pages are a periodic snapshot showing what the platform finds. Tracking your own business follows it continuously.
“Best clothes shops on Main Street Gibraltar”
Residents · English
| # | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| 1 | Marble Arc | Marks & Spencer | Marble Arc | Mango |
| 2 | Marks & Spencer | Next | Isolabella | Marble Arc |
| 3 | Next | Matalan | Lady G & GoBoho | Emporium |
| 4 | Boux Avenue | Mango | Mango | Flash Boutique |
| 5 | Florida Clothing | Tommy Hilfiger | Tommy Hilfiger | Debenhams |
“Best shops in Gibraltar”
Residents · English
| # | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| 1 | Marks & Spencer | Marks & Spencer | Lewis Stagnetto | Holland & Barrett |
| 2 | Next | Holland and Barrett | Gibraltar Distillery Company | Tommy Hilfiger |
| 3 | Pandora | BHS | Spirit of the Rock | Next |
| 4 | Stagnetto’s | Next | SM Seruya | Monsoon |
| 5 | Cohen & Massias | F&F | Maison Beautique | Arpe shoes |
“Department stores and retail chains in Gibraltar”
Residents · English
| # | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| 1 | Trends (Bharat Ltd.) | Debenhams | Marks & Spencer (M&S) | Marks & Spencer |
| 2 | Marks & Spencer | Marks & Spencer | Marble Arc | Morrisons |
| 3 | Morrisons | Morrisons Superstore | Morrisons | Debenhams |
| 4 | Mothercare | Mango | Next | Next |
| 5 | Next | Matalan | Matalan | Holland & Barrett |
“Electronics shops in Gibraltar”
Residents · English
| # | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| 1 | Alpha Electronics | Newton Store | Newton Store | Newton Store |
| 2 | Carlos Electronics | Khubchands | Netgear Gibraltar | Alpha Electronics |
| 3 | Newton Store | Hammonds Ltd | Carlos.gi / Carlos Electronics | Gadget Station |
| 4 | Vijay | Alpha Electronics | Alpha Electronics | Music Corner |
| 5 | Starnet | Icon Business Systems Ltd | Gadget Station | Carlos.gi |
“Supermarkets and grocery shopping in Gibraltar”
Residents · English
| # | ChatGPT | Claude | Gemini | Perplexity |
|---|---|---|---|---|
| 1 | Morrisons | Morrisons | Morrisons | Morrisons |
| 2 | Eroski | Eroski | Eroski Center | Eroski |
| 3 | Coviran | Eroski City Gibraltar | Waitrose | Ramsons |
| 4 | Ramsons | Eroski Center | Marks & Spencer (M&S Food) | Coviran |
| 5 | Risso's Daily | Ramsons | Coviran | Casemates Square market |
Who comes back, question by question
Each question was put to four AI assistants, twice each. These are the businesses that came back, ordered by how many of those answers named them. A business can lead one question and be absent from the next, that difference is the whole point.
“Best clothes shops on Main Street Gibraltar”
- 1MANGO5 of 7
- 2Marks & Spencer5 of 7
- 3Duty Free5 of 7
- 4Next5 of 7
- 5Tommy Hilfiger5 of 7
“Best shops in Gibraltar”
- 1Duty Free7 of 7
- 2Marks & Spencer6 of 7
- 3Next6 of 7
- 4Pandora4 of 7
- 5Tommy Hilfiger4 of 7
“Department stores and retail chains in Gibraltar”
- 1Marks & Spencer7 of 7
- 2Morrisons7 of 7
- 3Duty Free6 of 7
- 4Next6 of 7
- 5Eroski Center5 of 7
“Electronics shops in Gibraltar”
- 1Carlos5 of 7
- 2Netgear5 of 7
- 3Alpha Electronics4 of 7
- 4Gadget Station4 of 7
- 5Duty Free3 of 7
“Supermarkets and grocery shopping in Gibraltar”
- 1Morrisons7 of 7
- 2Eroski Center7 of 7
- 3Risso’s Daily2 of 7
- 4Duty Free2 of 7
- 5Gibraltar Market1 of 7
“Where can I buy electronics in Gibraltar?”
- 1Duty Free5 of 7
- 2Carlos5 of 7
- 3Alpha Electronics4 of 7
- 4Netgear4 of 7
- 5Newton Store - Apple Authorised Reseller4 of 7
“Where to go shopping in Gibraltar”
- 1Duty Free7 of 7
- 2Next6 of 7
- 3Marks & Spencer5 of 7
- 4Morrisons4 of 7
- 5SM Seruya2 of 7
Across all questions
Residentsasking in English
Day-to-day commercial questions asked by people who live here.
27 Jul 2026, 24 Aug 2026
Most frequently mentioned
Duty Free
Appeared in 71.43% of answers
99 businesses tracked across 49 answers.
- 80% or more of answers0
- 50-79%1
- 20-49%8
- Under 20%90
Engines: ChatGPT, Claude, Gemini, Perplexity
Where the answers came from
The third-party pages the engines cited most often for this sector's questions. Businesses' own websites are excluded, this is a list of places worth being written about.
- 1gibraltar.com40 citations
- 2evendo.com31 citations
- 3visitgibraltar.gi22 citations
- 4tripadvisor.com19 citations
- 5reddit.com16 citations
- 6gibyellow.gi11 citations
- 7countryofgibraltar.com9 citations
- 8deals.gi9 citations
- 9livingtours.com9 citations
- 10eliotthotel.com8 citations
Every question we asked (5)
Verbatim, including the ones no tracked business came back for.
- enBest clothes shops on Main Street Gibraltar
- enBest shops in Gibraltar
- enSupermarkets and grocery shopping in Gibraltar
- enDepartment stores and retail chains in Gibraltar
- enElectronics shops in Gibraltar
Is your business on these lists?
The tables above show the businesses that came back. They do not show where a business ranks when it is further down, how that has moved between runs, or which questions it is missing from entirely. Register with your work email to see your own position across every question in this sector.
Registration is not open yet. Run a live check in the meantime, or read how these numbers are produced.